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Hrithik Roshan and Katrina Kaif reunited for a luxury watch brand advertisement, evoking nostalgia for their past collaborations. The ad, featuring a romantic exchange, sparked online excitement, but some viewers noticed editing inconsistencies, suggesting the actors were filmed separately. Despite mixed reactions, the commercial went viral, reminding fans of their on-screen chemistry.

Hrithik Roshan and Jr NTR's War 2 is performing well at the global box office. It is approaching USD 4 million in North America. The film is competing with Rajinikanth's Coolie. War 2 has earned Rs 214.50 crore domestically. Alia Bhatt and Sharvari's Alpha is the next film in the Spy Universe. Alpha will release during Christmas weekend.

Rajinikanth's 'Coolie' and Hrithik Roshan's 'War 2' clashed at the box office on August 14, 2025, during the Independence Day weekend. Despite initial hype, both films experienced a drop in collections within a week. 'Coolie,' directed by Lokesh Kanagaraj, has outperformed 'War 2,' accumulating Rs 224.23 crore compared to 'War 2's' Rs 200.63 crore after eight days.

Released on August 14th amidst high anticipation and a clash with 'Coolie', 'War 2' starring Hrithik Roshan and Jr. NTR, initially saw a grand opening, fueled by Independence Day. However, mixed reviews led to a significant drop in collections from Saturday onwards, with a steep 73% fall on Monday.

Naga Vamsi faced criticism after War 2's Telugu version did not perform well. Sithara Entertainments bought the distribution rights. The film earned less than expected in its first six days. Trolls speculated about Vamsi leaving the film industry. Vamsi responded on X, dismissing the rumors. He stated he would remain in the industry for at least 10-15 more years.